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Creating Disney Magic

Lee Cockerell, former Executive Vice President of Operations for Walt Disney World, shares his wisdom and experience from his time with Disney, Marriott, and Hilton. Lee joins show host Jody Maberry to discuss how you can apply lessons in leadership, management, and customer service to create magic in your organization.
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Now displaying: Page 7
Jun 22, 2021

Sometimes it can be frightening to take a risk or to start something new. Sometimes, it can pay off. Today, Sarah and Preston Lowder join us to share their own experience in starting their own business and leaving careers behind.

Sarah and Preston started Lowder Baking Company officially in 2019. Before their official start, they were selling King Cakes during Mardi Gras as a side business. Sarah was a realtor, and Preston was an ICU nurse when they decided to get serious. They started with simple but necessary steps: making a business plan, approaching investors, securing a location, and streamlining their focus.

On their journey, some people thought they were crazy. People wondered what business a realtor and nurse had jumping lanes into baking fresh goods in Shreveport, LA? Rather than listen to those who doubted their endeavor, they focused on what they uniquely possessed from their previous careers to set them apart. Preston used his understanding of micro measurements to influence how they bake, by weighing out their ingredients to ensure quality and consistency. Sarah put her social media skills acquired in real estate to work.

Even with the pandemic, they were not discouraged. They found ways to pivot and meet the needs of their customers and expand their offerings. Now, two years after starting their business, they have won multiple awards, including the best King Cake in Lousianna in 2020.

If you have a dream that you are concerned about taking on, Sarah and Preston have some advice for you. Once you have a plan, commit to going for it. Accept in your mind that you are going all in. Have faith in yourself. You don’t have to have it all figured out, just plan as much as you can. If you treat people right and take your past experiences with you, you will find ways to improve your new endeavor.

If one of your new endeavors happens to be planning a vacation, make sure you reach out to Magical Vacation Planners at 407-442-2694. They lean into what makes them unique, and they plan amazing vacations because of it, at no extra cost to you.

Jun 15, 2021

I am live from Coffee for the Soul in Orlando again. Today, we are answering a listener question that hits close to home.

Will asks, “How do you allow for individuals in the organization to not neglect family and close relationships, but also not become unreliable or inconsistent?

It falls into the responsibility of both the employee or team member and company leadership. As a prospective employee, you need to have that discussion before you join. Make sure you join the "right" organization, one that you are in alignment with. Taking care of your family is of the utmost importance. If you do not take care of them, you won't be able to do the job you need to. When you apply, apply for culture, not just a paycheck.

As an executive, work with your employees. The place will not collapse without them. Find a win/win. Can they work remotely, while they are taking care of family business? Let them take care of their family. Take care of your employees. If you take care of people, they will take care of you. Help set your organization up for success. Help set expectations for asking in advance whenever possible. Empower your employees to find their cover and be willing to step in if they need help. If you create the right culture, people will help.

Commitment is built on mutual understanding and respect. If you prepare your systems and your people, you’ll be ready. Get ahead of the game. Don’t wonder what you will do if, but plan for what you will do when.

If you hope to get into Disney this summer, make sure you reach out to Magical Vacation Planners at 407-442-2694. Parks are hoping to open back up fully soon, but limited capacity has already created sold-out dates.

If you want me to answer your question, you can reach me by visiting leecockerell.com and Jody at jodymaberry.com.

Jun 8, 2021

This week, I am taking you to my favorite coffee shop, Coffee for the Soul, in Orlando. After a three-night stay in the hospital, I’m glad to be getting out and about and to offer some tips for those who may be looking to land their dream job.

Now is the time. As everywhere is opening back up and capacity limits are starting to lift, everywhere is hiring. I often get asked how to get a foot in the door at Disney. If you have dreamed of working for Disney, there is no better time than now. These tips can be applied to most prospective employers.

If you are looking for work, pick the company (or 2 or 3) that you want to work for and apply. It may not be your dream job or your end goal, but now is the time to get your foot in the door. Once you are in, you can set yourself apart and show what you can bring to the table.

Don’t be afraid of short-term suffering to set yourself up for long-term satisfaction. For example, if your dream is to work for Disney, you will have more success with your feet on the ground in Orlando than you will be sending in a resume from the West Coast. If you can, take the leap and get yourself to Orlando. Go where the jobs are. Then apply. Get your foot in the door. Go to the bars the cast members hang out, and start networking. At Disney, promotions come from within, so your first step is gaining entry.

There is a huge need right now and, there is no reason you can’t be the one to fill it. 

 

Another thing that can help you stand out once you get your foot in the door is joining the cockerellacademy.com. You can be a leader long before you have the title or position.

 

And if want to make sure you can get in while capacity is still limited at Disney, make sure to connect with Magical Vacation Planners at 407-442-2694.

 

You can reach me by visiting leecockerell.com and Jody at jodymaberry.com

Jun 1, 2021

Everyone likes to know what they are signing up for. I know I do. It can be easy, as an employer, to leave new hires with unclear expectations on what the day-to-day of their job will entail.

 

As a leader, it is crucial to be 100% truthful, especially when discussing what they should expect. Let them know your expectations of them. Misunderstandings happen because we aren’t clear with each other. A lack of clarity can leave people feeling duped. Especially when the job gets hard or turns out different than they expected. 

 

When you spell out the good and the bad, people can have realistic expectations. Let them know when they need to arrive to be on time. Include any tasks that need to be completed before they are in their place. Help equip them for success. Will they be on their feet? What are the specific difficulties and challenges of their role? Preparing people for the worst will build trust and set them up to be surprised when things are easier than expected. 

 

If you are on the other side and are the one interviewing, remember to ask questions to prepare yourself. The individual interviewing you may not think to tell you what you need to know about the day in and day out. Do your research and come prepared with questions that will help you succeed.

 

Another thing that can help you succeed is joining the cockerellacademy.com. The newest Course, Real Leadership will help you stand out as a leader, no matter your position.

 

And if you hate sitting on hold as much as I do, make sure to connect with Magical Vacation Planners at 407-442-2694 and let them make all the calls for you.

 

May 25, 2021

Donald Miller is back with us this week to dive a little deeper into what makes a successful leader.

Last week, we looked at how what you bring is more important than the school you attend. Now we are unpacking the importance of character and communication in leadership.

Your character is the foundation you build your leadership and your reputation on. The first sentence in Donald’s book, Business Made Simple states, “No core competency can overcome poor character.” Your personal brand will open and close doors. This includes honesty and integrity, but also how you handle your value share. Or your ability to rise above being a victim and knowing how to deescalate drama.

As leaders, who we are opens the door. How we communicate and deliver keeps the door open to us. Many great ideas never made it off the ground because the person who presented them lacked the needed skills of communication. You have to go through people's hearts to get to their brains. Don’t try and tell people. Show them the value you or your idea brings. Tell them the truth. Be clear and be passionate. 

Make sure you check out businessmadesimple.com and get everything you can out of Donald's book and resources. It makes a great companion to the Cockerell Academy.

If you haven’t signed up for The Cockerell Academy yet, make sure to head over to cockerellacademy.com and sign up. Paired with Business Made Simple, you will be a force to be reckoned with in the business arena. 

May 18, 2021

This week, we are excited to have Donald Miller back on the show. He is sharing all about his newest book: Business Made Simple.

For any of you who may not know who Donald Miller is, he is an author and business owner. He is the CEO of Story Brand, a marketing company dedicated to helping you clarify your message so customers engage.

In this episode, Donald shares the vision behind his newest book, Business Made Simple, and why it (and the Cockerell Academy) are better than an MBA. We are looking into what are the common denominators of successful people. In most cases, it is not a degree.

Something Donald and I have in common is growing up without financial security. This aspect of our journey lit a fire in us; to make sure we don’t pass that down to our children.

Success costs something, and that is what we are unpacking today. College isn’t as necessary as it used to be. What you can do for a company – someone else's or your own – is more relevant than where you went to school. And that is what Business Made Simple, and The Cockerell Academy is all about – giving you the business know-how it takes years to learn at the beginning of your journey so you can go farther than you dreamed.

Another organization looking to exceed your dreams is Magical Vacation Planners. If you have travel needs and want to get in touch with Magical Vacation Planner, call them at (407) 442-2694.

May 11, 2021

I used to think Time Management was the most important thing, but I have changed my mind. While preparing the course Better Decisions for the Cockerell Academy, I realized that making better decisions is the most important thing we can improve on. Time management means nothing if you are making bad decisions.

Making decisions isn't always about what you decide to do. Sometimes, it is what you decide not to do. Most of the time, we make these decisions because of emotions or poor judgment. There can also be a lot of anger involved. It only takes one bad decision to ruin your life. Even your day planner won’t be able to help you get out of it.

In the Cockerell Academy, I talk about two kinds of decisions that you make every day. Reversible and Irreversible. I like to use the example of the difference between the choice to wash your car (reversible) and the choice to buy a new car (irreversible). You can delegate reversible decisions, but they can still cost you in the long run. Especially if not thought out.

Utilize the wisdom of others. When it comes to making the best decision possible, getting advice can be a game-changer. Ask others their opinions, seek out experts if it is something you are unsure of. Too often, I haven’t asked for help because of my insecurity, especially when it comes to areas I feel ignorant about. Giving in to that insecurity and refusing to seek help will hinder you. We think asking for help shows weakness, but it is one of the strongest things we can do. 

To make better decisions, try this. Start by writing down what you think are the hard things in your life. Especially the decisions you don't want to deal with. Identify the things you don’t want to have regrets about. Get accountability and find someone to go on the journey with you. Making that first decision can be the hardest, but it can also be the first snowball in an avalanche of success.

If you want help in the decision-making arena, you can go to www.cockerellacademy.com and check out our Morning Magic Planner for free. You can also join the Cockerell Academy and take the Better Decisions Course.

May 4, 2021

Leadership sets the culture. That is true if we are talking about a country or a company. Sometimes, people put too much stock in non-essentials when determining if someone is ready for leadership. Additionally, people can rely on the wrong things to enforce the culture they are cultivating.

In this episode, I'll answer a listener question along these lines.

This week’s question comes from India and an anonymous listener; it comes in two parts. What do you do when your responsibility outweighs your experience? And how can you develop tact, influence, and authority while being welcoming, caring, and nice?

I want to address the first portion of the question.  We, as leaders, need to recognize that time served is not the data or litmus test to determine if someone is ready for a position. Performance, attitude, and quality of work are far more relevant and better indicators of potential for success. It can be challenging to lead those who feel your age or experience is a hindrance, but there will always be a lot of jealously in the world. If you have the support of your leadership, be confident in that. Work to cultivate that support and focus on what matters. You have to perform, be professional and be clear about the support you do have.

As far as developing influence and leading while still being kind and caring, that is a great attitude to have; especially leading people. Dominating and intimidating people to get things done are an abuse of power. This type of leadership sets a culture. If you want to set a culture of firmness and fairness, you can do that without fostering a culture of fear. Firm ins being clear, not being mean or intimidating or embarrassing someone. Be clear, be firm, and be as nice as you want to be.

The best way to get others to do what needs doing is to treat them respectfully and make sure there is something in it for them. A leader's job is to make more leaders, not enemies. When you lead with empathy, you get results, and stuff gets done. Know your values. Ask yourself how you want your family treated in the workforce. Then go and treat people that way.

Make sure you are planning for the future, even your recreational future. Disney and Universal are having dates sold out, so connect with Magical Vacation Planner and find a date that works for you. Call them at (407) 442-2694.

Apr 27, 2021

Over the last few years, especially 2020, we have seen the workforce environment change drastically. Whether it is birthed from a dream or by necessity, many young people today aspire to have their own business someday. But how does that impact us as leaders and the decisions we make surrounding hiring and developing our staff?

 

In this episode, we’re answering a listener question about this very subject.

 

Bradley from Nashville, TN posed this week's question: How would you develop employees that say they want to start their own company?

 

It can be tempting, as a leader, to hear an employee aspires to own their own business and interpret that as a lack of loyalty. But that really couldn’t be further from the truth.

 

A confident leader can recognize that an entrepreneurial spirit brings assets with it that a content employee may never develop. Often, those who plan to start their own company are hungry to learn and are looking to gain experience and exposure, all the while being committed to growth. If you are lucky enough to have this kind of person in your organization, take it.

 

With this increasing trend, we have an opportunity to develop and learn from our entrepreneurial employees. They tend to be top-notch, driven, and ready to learn. Take the time, answer their questions, let them step into responsibility. Their dream will require them to depend on their performance and reliability for success. Time spent isn’t enough, they must have results. The more ambitious people you have, the better you are going to do.

 

The environment of business is changing. Whether it is moving away from employees to contractors or from brick and mortar to remote offices, having risk-takers and people who take ownership on your team will serve you just as much as it serves them. 

 

If you have a question you would like me and Jody to discuss here on the show, you can reach us on any social media channel, email us at support@cockerellacademy.com, at http://www.jodymaberry.com, or http://www.leecockerell.com.

 

If you are looking to partner with individuals who take ownership when it comes to planning a vacation, make sure to get in touch with Magical Vacation Planner. Call them at (407) 442-2694.

 

If you want to take part in our monthly community calls, join The Cockerell Academy today at http://www.cockerellacademy.com/.

Apr 20, 2021

A while back, my son was at Disney and noticed a gorilla who was making eye contact with the man who was in charge. Based solely on the way people were acting and the way the man presented himself, the gorilla picked up on who the boss was.

Executive presence is what made that man stand out.

People with executive presence have immediate influence and credibility.

However, they don’t let that go to their heads. They treat all people with respect, no matter who they are. They let their position go and make every interaction all about the person they’re dealing with at the time.

When you’re around people with executive presence, you feel comfortable and trust them right away. The way they treat you, their focus on you, and their mannerisms make you feel good about yourself.

You don’t even have to be an executive to carry an executive presence.

When I was put in charge of a group of restaurants in Philadelphia Marriot, I met one man who immediately impressed me. It wasn’t until days later that I found out he was one of the managers reporting to me. Despite his position, he had an executive presence.

If you want to develop an executive presence, pay attention to others. Become a good listener. Ask questions about other people rather than talking all about yourself. Don’t try to convince others that you’re a big deal; instead, convince others how important they are.

If you want to learn more tips for developing a stronger executive presence, tune in to this episode.

Apr 13, 2021

This week, we have Jamie and JJ Eubanks from Magical Vacation Planner on the show.

Through this pandemic, this couple has had to put their flexibility to good use. Travel was so up in the air over the past 12 months, causing the Eubanks and their team to have to improvise greatly.

However, they have gone above and beyond during this time. As things were taken away from their clients, they saw that as an opportunity. They didn’t want their clients to miss out on anything and filled in the gaps where services were missing.

On this episode, Jamie and JJ talk about how their past helped them navigate this pandemic. JJ was a professional basketball player, meaning they were constantly picking up and moving.

That prepared them to deal with obstacles that came their way, not being in control, and being home together 24/7. When COVID hit, they were more prepared than most other people were.

We’re also talking about the other hidden blessings that have occurred in the last year. To name a few, creativity has flourished, skills have been developed, and the value of certain industries has skyrocketed.

To hear more from Jamie and JJ and learn about the amazing customer service of their magical vacation planners, tune in to this episode. If you have travel needs and would like to get in touch with Magical Vacation Planner, call them at (407) 442-2694.

Apr 6, 2021

We recently added a great new course to The Cockerell Academy: Real Leadership.

It gets into the details of the things that really matter. It teaches what most colleges don’t: how to treat people right, how to train people well, and how to get ahead of the pack.

It’s the little things in life that make all the difference. Every little thing you do adds up to who people believe you are. Those are the things that get you recognized by the people you work with and for and get you promoted.

A huge aspect of this course is the emotional aspect of dealing with people. We know that knowledge only gets us so far. Getting people to believe that knowledge is what really matters. When you are there for the people you lead, have empathy for them, and build trust with them, they will get more done.

We also talk about how we should really be judging performance.

Today, everything is so technical. Many people who are great at the technical side of their job get promoted but then have no leadership training. They’re left with no idea how to supervise and miserable because they’re forced into leadership with no desire for it.

This is why we need to rethink what it means to be a leader. Technical expertise isn’t enough. We want leaders who are excited about leading people, not just people who know a lot.

You don’t need a big title to start putting these things into practice now. If you want to learn how to be a great leader, join The Cockerell Academy today at http://www.cockerellacademy.com/.

Mar 30, 2021

For the first half of my marriage, I tried to get my wife to be like me.

I always thought I was right. I liked to be in charge and make all of the decisions. I made her think she had to get approval from me to do anything.

It was the same way at work. I pushed people around and told them what to do. However, whenever someone told me what to do, I was emotionally affected.

Eventually, I realized that my attitude was creating the same problem at work as it was at home. People didn’t like or trust me. I had to learn to let people be themselves.

If you’re someone who’s afraid of being judged, always criticizing others, and living in a tumultuous environment, reflect. Honestly consider if you are the problem—because you probably are.

As soon as you understand and get honest about what’s happening, you can start to figure out how to fix it.

For me, that meant going to leadership seminars. It meant telling people the outcome I needed and then stepping back. It meant ensuring that the people around me knew I trusted them. It meant learning to let go and, as a result, coming home less stressed.

Listen to this episode for more instruction on changing your culture, both at home and at work. You may just find a transformation.

Mar 23, 2021

If you’re an entrepreneur or in any other busy career, you may worry from time to time about building and maintaining a good relationship with your kids.

On this episode, we’re discussing a listener question on this topic. This listener admitted he was afraid his kids wouldn’t push themselves after seeing how hard he and his wife work as high-energy business leaders.

This was something my wife and I discussed a lot over the years. Because of my career, I missed some things I wish I hadn’t. My son was moving all the time and often exposed to new environments and people.

Rather than just hoping it would work out that I would get time with my son, I had to schedule it. It had to become a priority in my life.

Family time won’t just appear—we have to make time for it.

However, no matter how much time we get with our families, the quantity doesn’t matter as much as the quality.

Show your kids how much you love them. Spend time with them when you are home. Be there for their important events and always keep in touch.

When you think about this and plan for it, you’ll make the right adjustments to your life. Your kids will feel like they’re safe, cared for, and loved.

You may also consider taking your kids on some of your business trips with you. That way, you create special memories and get that alone time with them.

Tune in to hear more ideas for making your kids feel that they matter and giving them the emotional support they need, no matter how busy your schedule.

If you have a question you would like me and Jody to discuss here on the show, you can reach us on any social media channel, at http://www.jodymaberry.com, or at http://www.leecockerell.com.

Mar 16, 2021

This week, we’re answering a listener question about navigating corporate culture.

This listener, Melissa, used to work for a small company but has now taken a corporate job. She’s worried about the adjustment. She’s used to working in a place where things happened very quickly and doesn’t want to get frustrated with all of the red tape and the speed at which things move in a large organization.

It’s very easy to get frustrated in a transition like this. When you’re used to things going quickly and are now always waiting for 10 people to sign off on one thing, you might struggle.

The best thing you can do is what I always advise: get up every morning, go to work, and be the best employee you can be.

Be yourself, help people, and set an example of the kind of culture you desire.

This will make it clear from the very beginning that you’re there to make things better.

If you go in and be great, others around you will become great just by watching you.

Melissa also asked how to be a great ambassador between the team she’s leading and those who work above her. Doing this is all about building a trustworthy reputation.

Always be honest and treat those who report to you well. Work for the situation and not for the person. Live out your principles, no matter what. If you combine your leadership style with your morals, you will always be doing the right thing.

For more advice on and help with navigating corporate culture, check out The Cockerell Academy at https://www.cockerellacademy.com/.

Mar 9, 2021

A common theme of all the listener questions we receive is bad leadership.

Many of you are working under a boss who isn’t interested in your ideas, opinions, and feedback. They don’t want any input from their employees and don’t want to know what’s really going on in the organization.

If that’s true, you don’t have a leader at all. You have a manager. There is a big gap between the two.

Leadership means being there for your people and trying to understand their points of view. It is always keeping your eyes and ears open for how you can improve. To be a leader, you have to be consistently trying to get better every day.

When people ask me what I did at Disney, I say, “Not much.” I just made sure that things got done.

All leaders should do the same. To be effective, they need to go to the lowest level possible, stop talking, and start listening. The value of having the people who work for you trust you, tell you the truth, and give you new ideas which are priceless.

However, if you don’t have a boss who leads that way, all you can do is be a great performer. Keep doing your best. This will make a huge impact on the people around you.

From there, you’ll build a good reputation. You will create strong influence through your consistent performance. Eventually, that may work its way up to top leadership. If not, your excellence will be welcomed at another place that better suits your performance level.

To hear more advice for leading from within, tune into this episode.

Mar 2, 2021

It’s extremely helpful to have an advocate who is willing to be candid with you.

Whether you’re like Jimmy who had people in his life willing to tell him he came across as condescending or like our other listener who wonders why he got passed over for a leadership position, an advocate can help.

An advocate can give you honest feedback right from the get-go. For example, if you come across too strong, they’ll tell you.

Direct communication can be intimidating. So, you just need to let people know that’s how you’ve been told you come across. Having open communication about this issue and being willing to admit your mistakes will help dilute the situation.

Knowing your flaws also helps prevent disappointment when you get passed over for a promotion. You won’t be left wondering why they went with someone else.

Nothing is worse than a boss that gives you false hope and, later, a bunch of excuses. The job of the leader is to develop his or her employees by telling them about their issues long before they’re offered a promotion.

If you don’t get picked, it’s probably nothing against you. It likely came down to which candidate the person picking knew better.

Altogether, be open to others’ advice. Listen to people when they tell you how you can improve. Keep your one-on-one communication open and you will do well.

Feb 23, 2021

In the current climate of the world, we could all use a good story about overcoming tough times. Killiam Hemmy is on the show today to share his own story of resilience.

Killian joined the military right before 9/11 and quickly found himself in Afghanistan. He went back time and again, both in the military and working for the FBI. One morning, he went out for a run and suddenly collapsed. He went into cardiac arrest, which he later found out was caused by a rare genetic condition.

This diagnosis plunged Killian into a deep depression. He had no motivation even to get out of the house. 

He went from being an extremely athletic, fit, and capable man to feeling like everything had crumbled down around him.

So, he started to look at how to build his resilience back up. He went back to the basics of his days in the military. He broke everything down to their basest level. Seeing things from a step-by-step perspective helped him build back his internal resiliency. 

Killian now helps other people to keep looking at where they’re going but to also have a laser focus on the first, second, and third steps they have to take to get there. 

I took a similar step-by-step approach to my own experience with depression without even knowing it. It helped me rise up and see past my circumstances. 

Being the kind of leader who reveals their own fallibility has incredible power. When people see this, they trust you more. They feel like they can go to you.

So, don’t be afraid to show your weakness. Take the time to make your people realize you’re with them through thick and thin. You’ll secure that relationship and their loyalty for life.

To hear more tips for building resiliency, tune in to this episode. If you want to connect with Killian further, you can find him on Twitter.

Feb 16, 2021

Jody and I have been recording a new course for the Cockerell Academy called “Everybody Matters: Diversity and Inclusion.” It’s such a relevant topic. Working on the course has brought to mind even more thoughts on how to practice inclusiveness in our personal and work lives.

It starts with getting out of your silo. If you only ever interact with people just like you, you will never develop inclusiveness. Exposure and experience are the main problems here.

However, when we get out of our bubbles and get to know people who are different from us, we get to experience so much more from life. It’s exciting to know more about the world, other cultures, and what people believe. Being educated about other cultures helps you in all kinds of ways.

Inclusiveness goes beyond the color of our skin, though. You can and should surround yourself with a diversity of opinions, backgrounds, and upbringings. Especially in the workplace, you don’t want the whole table to be filled with people who think just like you.

There is discrimination today for all sorts of things. You might find it hard to accept anyone who does anything different from you. 

But be careful how you think; your brain might be polluted. Half the stuff in your brain isn’t true, so dig down and figure out what is.

If you’re the top person in your workplace, talk about diversity and inclusiveness. Make it clear where you stand on it. Tell your employees that they’ll get ahead based on their performance, not on where they went to school, what grades they got, their religion, or their sexual orientation.

If you want to learn more about this topic, you can find the whole course in the Cockerell Academy at http://www.cokerellacademy.com.

Feb 9, 2021

Given the disruption COVID-19 brought on the economy and many companies in 2020, there are a lot of people out looking for work right now.

This week, we have a listener question on this topic: what recommendations would I give to organizations that are looking to attract and hire top talent in the current economy?

If you’re looking for talented employees, now is the time to find them. Once the world gets back to normal, great people will be scooped up very quickly. Don’t wait to hire them or you’ll miss out.

To find these people, make sure your company itself is great. Just as your company wants better talent, employees want a better company. Start getting better now by focusing on people, listening and responding to their needs, and developing a strong company culture.

There is a lot more flexibility in the workplace today. People have a lot more expertise in working from home and now expect adaptations to be made available. You will attract job seekers by offering them alternative work situations.

Pay attention to the talent already within your company, too. Go back and look at your training. If your employees aren’t as good as they could be, invest more into their development and set higher expectations. Then identity those employees who are most capable and move them into better positions where you’ll retain them for longer.

The most talented employees out there have no problem finding a job. If they go elsewhere, you’ll be left with those who didn’t have as many options. This is why it’s crucial to become a great company now that will attract and keep the top talent.

To learn more tips for attracting top talent to your organization, tune into this episode.

Feb 2, 2021

I recently sent out an email where I said, “The more you say yes at work, the more you’ll have to say no to something at home.”

In response, a listener asked if I could talk more about the right balance there. When should we say yes and when should we say no while still being a good employee?

Start by thinking about the most important, no-exception items in your life. Once you know these, you’ll know what the non-negotiables are that you cannot say no to. These are the things you must bring to your boss.

Straighten all of those things out. If you have to leave early on Wednesdays to volunteer for your son’s football team, tell your boss that. If your daughter has a recital in the middle of the day, give them notice of that. This is a hard conversation to have, but it will build trust with your employer.

Your boss will actually benefit more if you have a good situation at home. You won’t be losing sleep thinking about the stress of the job. You’ll bring your best to work every day.

In some jobs, the boss will be unreasonable. Don’t stay in a situation like this for long. A few days where you have to stay work extra late is fine. However, if that’s a consistent problem, you need to find a new job.

It all comes down to how you define success. Success isn’t getting a promotion or making more money. You’re successful if you are happy and healthy and if your family is happy and healthy, too. Money won’t mean anything if you lose your family or your health.

Things are not the way they are; they’re the way you want them to be. So, if your situation isn’t meeting your expectations, do something to change that.

If you have another topic or question you want us to talk about, send it to me at http://www.leecockerell.com or to Jody at http://www.jodymaberry.com.

Jan 26, 2021

Recently, Jody and I were on a training call with an organization. One of the attendees asked what I used to look for when I was thinking of promoting somebody.

It comes down to the 3 P’s: persistence, passion, and people.

Persistence means being an employee that others can count on. It’s finishing the job no matter what. It’s never leaving anything hanging.

When we are persistent, others can’t help but notice. We quickly build trust with others because, every time they work with us, things get done. Everyone wants to work with someone like that.

Because most of our decisions in life come from our interactions with people, those who are persistent develop strong reputations. They are likely the first to be considered when there is a promotion.

The second P is passion.

When you are passionate about something, you’d still do it if you weren’t paid. Even when it’s difficult, you still love it and choose to do it over everything else.

Passionate employees don’t need to be motivated because they motivate themselves. This is often the mark of a great performer, which leads them to get a promotion.

Finally, people can help you get promoted.

When I was in my 20s, I was extremely introverted and insecure. I went for a job interview in Chicago and didn’t do very well. However, the person who recommended me told the hiring team that I was a great fit for the job and they still chose to hire me. That’s the power of people.

So, network within your own company to make sure people know you and will vouch for you. Most people haven’t seen you in action, so you need to do the work of finding someone who will advocate for you when a promotion arises.

These 3 P’s outweigh skill every time. You can’t train someone to be persistent, passionate, or to have the right people on their side. It’s just who they are.

You’ll learn the skills that will allow you to do the job well once you have it but having these 3 P’s is the only way to catch the eye of the person promoting you.

Jan 19, 2021

You can’t lead from your office with your feet on the desk.

One of our listeners works under a boss who is likely leading that way. That listener recently asked how to bring up to their manager that their customer service was poor.

Ideally, the owner of an organization would have clear expectations for providing feedback. Bosses should make it clear that they are willing to hearing employees’ ideas for how the business can be better. It is the boss’ job to create an environment and culture where employees want to, can, and have the resources, training, and trust to do a great job.

If this isn’t the case, the boss may be afraid of the extra work or cost that changes will create for them. They may need training on better customer service or more experience with brave employees telling them what needs to be fixed.

Without improving customer service, you will lose out on a variety of things. You may lose customers as there are countless other companies (with better customer service) where they can go to get what they want. You could also lose market share and even your reputation.

If you don’t know how your service is perceived by customers, you have to get out and about. Walk the operation as your customers do.

At Disney, I would schedule time in my day to get out and talk to customers, stand in lines, go to restaurants, observe what was going on, and have casual conversations with customers.

This is the only way you’ll see what needs to be fixed. Once you recognize those things, that is what you need to work on for the rest of the day.

If you want to learn more about customer service, there is an entire course on it in The Cockerell Academy. Find out more at https://www.cockerellacademy.com/.

 

Jan 12, 2021

If you’ve worked at a company for any length of time, you’ve probably come up with some ideas for how it could improve. It’s hard when you get excited about something and bring it to your boss, only to have them shut it down.

On this episode, we’re answering a listener question about this very subject.

This listener explained that when she gives ideas to her boss, he always shoots them down. It’s become such an issue for her that it’s affecting her growth and happiness. She wrote in to ask for better ways to present her new ideas and get her supervisor to be less fearful about trying new things.

There are many possible reasons a boss would shut down an idea. It may be that the idea just isn’t good. However, it could also be that the boss doesn’t want to put in the effort.

Start with analyzing the ideas you’re bringing. Are you presenting them in enough detail? Are you explaining the end result of the changes you’re presenting? Have you thought through what will happen if you don’t implement this idea?

It’s part of your boss’s job to sift through ideas he or she receives. If it’s not solving a problem for them, they probably won’t be apt to consider it.

At some point, though, it’ll come down to two choices for you. Wait it out until that boss leaves the company or move on yourself.

If you’re wired to do new things and think you have great ideas, it can feel like a slap in the face to have them continually shot down.

This has happened twice in my own career. I didn’t align well with my boss and I felt like they weren’t listening, so I moved on.

To hear more about this issue and learn ways I liked to be approached with new ideas in my time at Disney, tune in to the rest of the episode. If you have another question you’d like us to answer on the show, reach out at http://leecockerell.com or http://jodymaberry.com.  

 

Jan 5, 2021

I’ve been very open about my struggle with depression in the past. Though I am doing great now, I still remember what it was like.

A listener recently told us that they were just coming out of their own struggle with depression, but were feeling overwhelmed with building back their healthy habits.

This is not something that I want to be an expert in, but the truth is that I am.

We can’t expect everything to be fixed immediately. We didn’t fall into depression overnight, so we won’t come out of it overnight, either. It’s a process that takes time.

However, there are things you can be doing to jumpstart that process.

Some of the things that helped me were getting out into the sun, exercising, and spending time with other people. I didn’t always feel like doing these things, but I forced myself. Eventually, they brought healing and made me feel much better.

Another helpful practice was scheduling my priorities. Get into your calendar and put the habits in there that you want to start again. Schedule the things that will help you. You can establish a new routine this way.

Be very mindful about the way you’re treating your body, as well. Caffeine and alcohol can be really harmful. Pay attention to the way your body reacts to certain foods at certain times. Take any stressful things you can out of your life and try to keep an environment of calmness around you.

Always make sure to get lots of sleep, too. That can make the biggest difference of all.

Hopefully, my openness encourages you to be honest with the people around you. If you’re honest about your struggle, the people in your life can help you. On the other hand, the stress of keeping it a secret can be even worse than the depression itself.

We always take your questions like this one and keep them on file, so if you have another question or topic you’d like us to talk about, reach out to me or Jody at http://www.leecockerell.com or http://www.jodymaberry.com.

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