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Creating Disney Magic

Lee Cockerell, former Executive Vice President of Operations for Walt Disney World, shares his wisdom and experience from his time with Disney, Marriott, and Hilton. Lee joins show host Jody Maberry to discuss how you can apply lessons in leadership, management, and customer service to create magic in your organization.
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Jul 18, 2023

In a big organization, you have to have clarity of expectations. You follow the recipe, you get a good product. You leave ingredients out, you don't get consistency. - Lee Cockerell

One of the most common questions I get asked is how to implement new polices and programs. During this conversation Jody shares a question from Jennifer, who recently asked something very similar. She said that during their training things seem to go well, yet after that she sees a problem. Whether it's a new dress code or a behavior they talked about in training, things seem to fall apart because of management not staying consistent. This is why I talk about the importance of consistent leadership in creating a strong and reliable brand experience for your customers.

In this episode, you will:

  • Discover the pivotal role of steadfast leadership in implementing effective policies and procedures
  • Unearth the significance of setting clear expectations for maintaining consistency in your organization
  • Identify how leaders can bolster your brand by upholding a uniform standard and ensuring regularity
  • Decode the rationale behind changing dress codes and its impact on your organization's overall ambience
  • Realize the power of creating a coherent look that resonates with your organization's values and customer expectations

Unfortunately this happens in many organization. Leaders struggle to enforce their policies consistently, leading to confusion and dissatisfaction among their customer base. What would you do in situations like this where management fails to consistently uphold expectations?  

Make sure to share this episode with anyone you know that is frustrated or overwhelmed by inconsistent implementation in their organization. Take action so that you are able to ensure that cohesive brand experience for your customers.  

If you need help taking action on your vacation plans then make sure you reach out to Magical Vacation Planners. You can reach them at 407-442-2694.

Resources

The Cockerell Academy

About Lee Cockerell

Mainstreet Leader

 

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