Info

Creating Disney Magic

Lee Cockerell, former Executive Vice President of Operations for Walt Disney World, shares his wisdom and experience from his time with Disney, Marriott, and Hilton. Lee joins show host Jody Maberry to discuss how you can apply lessons in leadership, management, and customer service to create magic in your organization.
RSS Feed Subscribe in Apple Podcasts
Creating Disney Magic
2024
October
September
August
July
June
May
April
March
February
January


2023
December
November
October
September
August
July
June
May
April
March
February
January


2022
December
November
October
September
August
July
June
May
April
March
February
January


2021
December
November
October
September
August
July
June
May
April
March
February
January


2020
December
November
October
September
August
July
June
May
April
March
February
January


2019
December
November
October
September
August
July
June
May
April
March
February
January


2018
December
November
October
September
August
July
June
May
April
March
February
January


2017
December
November
October
September
August
July
June
May
April
March
February
January


2016
December
November
October
September
August
July
June
May
April
March
February
January


2015
December
November
October
September
August
July
June
May
April
March
February
January


2014
December


All Episodes
Archives
Now displaying: June, 2020
Jun 30, 2020

When I was the Executive Vice President at Walt Disney World, I treasured my team coming to me with their opinion. They did not think of me as the big bad boss. They knew I was open to hearing their opinions. 

I told them to keep me out of trouble and not let me make stupid decisions. 

This attitude flowed up, too. Often, I would tell Al Weiss, my boss, what I needed to get work done. 

Part of your responsibility as a leader is to do the right thing. Telling your boss what you know is the right thing. If you know something and don't share it with your boss, that is on you. You are not in your job to get along and get to retirement alive. 

Too often, people are scared to speak up and let their boss know what they thing. If this is you, you are likely overrating the chance of getting in trouble with your boss. 

If you don't have an environment where you can share your opinion with your boss, consider if it is the right place for you. When you hold back, it begins to have an impact on you when you don't get to tell the truth. It gets to you. Maybe it is time to move on. 

Jun 23, 2020

When I was Executive Vice President of Walt Disney World, Operations and entertainment sometimes had a conflict. The live shows were tremendous, but at times the cost was concerning. There was an entire operation to run, but live entertainment was a big piece of what people enjoy at the parks. 

There are times when two department's priorities conflict with each other. 

The key is you both have to have a mindset that you are going to work it out. Get a team together to find a way to make it work. When the right experts are in the room, you can work out the details and come out feeling both sides get what they need. 

If you go in with the attitude you are going to win, everyone will lose. You won't look for a solution, you will just try to win. 

There is no upside to winning when both sides are reaching for the same goal of serving the customer. 

When you have a good attitude, you can avoid most of the problems. 

Once you get people in the defensive mode, it can be difficult to get them out of being defensive. 

Don't fall in love with your idea. There could be a better solution. Give your point of view, but you have to be willing to listen, too. 

The leader of an organization needs to be clear that you will not operate in silos. If one department doesn't work, none of the departments will work. No department is more important than any other department.

To keep an organization from operating in silos, the leader must set high expectations, clarity of expectations, quality of hiring, and a high-level of training. Basically, it is your culture. 

 

Jun 16, 2020

When you make a bad decision, the first thing you can do is apologize. 

Don't hope people forget about it. They won't.

If you have done something inappropriate, it can be difficult to get over. But if you take action on a decision and it doesn't go well, face it head-on and admit what happened. 

When you get feedback from someone about a bad decision or how you are perceived, the first step is to believe it. You can't change until you accept the feedback you get. 

To avoid making mistakes, seek counsel as you work through and towards big decisions. Have relationships with people who work with you so you can ask questions and get their advice. Seeking help, and taking your time, will lead to making fewer bad decisions. 

Often, bad decisions come from making the decision in isolation. 

In difficult situations, our desire to make people happy can also lead us to make the wrong decision. 

It is better to hurt someone's feelings now rather than hurt their career later because you didn't give them candid feedback. 

Jun 9, 2020

When I was at Disney, cast member surveys brought to my attention some perceived me as playing favorites. It was like a gut punch to get the information.

But you know what? They were right. When I reflected on the feedback, I realized I did

Immediately, I change my behavior. I sat next to different people. I sought out different opinions. 

Over the next couple of years, my scores improved. 

The key to employee surveys is to change your behavior to change the ratings. 

Don't get defensive. If you do, employees will never tell you anything again. 

The purpose of feedback is for you to get better. 

Employees and customers know everything you need to know to get better. 

As a leader, your job is to give your team the resources and support to take care of the customer. It is not about you. It is about your team. 

If you want more accurate employee surveys, follow these guidelines. 

Don't ask for feedback unless you want the truth. If you just want employees to tell you that you are doing a great job, you are doing it for the wrong reason. 

Keep it anonymous. Employees are more willing to tell the truth if their name is not attached to what they say. Otherwise, they fear retaliation. 

Do not try to figure out who said what. Resist the temptation to get to the bottom of it when someone says something negative about you. Take it as an opportunity to get better. 

Take action on the feedback you get. The most effective way to get accurate survey results is to actually take action on the feedback you get from employees. Once they trust you, they will open up more. 

Jun 2, 2020

At every business, you are going to disappoint some customers. 

On this episode of Creating Disney Magic, we answer a listener question about customers getting upset or disappointed. 

The question is about how the narrative told at a historical president's home causes disappointment and tension with visitors. Sometimes they don't treat staff well when they get upset. 

From this situation, there are some things you can learn to use in situations with difficult subject matter. Be committed to telling the truth. Stick with the facts, whether people like them or not.

Although the subject matter may be unique to the location, all organizations deal with disappointed and upset customers. 

If a customer gets so negative it impacts the experience of other customers, you have to step in. Start with empathy, and see what you can do to help the situation. If needed, escalate your response to remove the customer. 

Always remain professional. Keep cool. The upset customer does not know you. It is not personal. 

 

1