"This will take someone from feeling like they know nothing all the way through becoming quite successful. And it is done in such a way that the story itself kept the reader's hearts involved and the teaching was strong."
Key Moments
00:00 Book set in New Orleans teaches sales principles
03:27 Collaboration and Mentorship
09:14 "Fusion Point" combines logic and emotion intentionally
11:21 Using Collaborative Storytelling in Businesss
13:52 Reframing "No" into Valuable Sales Strategy Lessons
19:45 Personal Beliefs Shape Individual Perceptions of Truth
Connect with Bob and Jeff
Order the Book Streetwise to Saleswise
Bob Burg on LinkedIn
Jeff West on LinkedIn
Resources
Becoming Saleswise
Bob Burg and Jeff West have teamed up to write a new book, "Streetwise to Saleswise: Become Objection Proof and Beat the Sales Blues." They join Jody and I for a conversation on the valuable principles this book teaches about sales, rejection, and overcoming objections. There are many themes in this book that relate to experiences in leadership, management, and customer service. During our conversation we talk a lot about the concept of becoming objection-proof and dispelling the myths of overcoming objections in sales. Here are my 3 key takeaways:
Make sure to listen to this episode and order their book, "Streetwise to Saleswise", using the link listed. I know it will empower and inspire you to elevate your sales game, build meaningful connections, and achieve success in your professional endeavors. While you're at it, make sure you reach out to Magical Vacation Planners. They are great a building meaningful connections and helping you with your vacation endeavors. You can reach them at 407-442-2694.