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Creating Disney Magic

Lee Cockerell, former Executive Vice President of Operations for Walt Disney World, shares his wisdom and experience from his time with Disney, Marriott, and Hilton. Lee joins show host Jody Maberry to discuss how you can apply lessons in leadership, management, and customer service to create magic in your organization.
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Now displaying: October, 2025
Oct 28, 2025

“When you invest in people, they remember how you made them better.”

Notable Moments

03:51  Why Disney invests heavily in the College Program even when most students don’t stay.

05:24  How early work experience builds discipline and long-term skills.

07:51  College students earn real-world credits and lessons that last a lifetime.

10:58 How any company can build its own version of the Disney College Program.

12:42 Why a Disney experience, or any great training, opens career doors.

Read my blog for more from this episode. 

Resources

CockerellStore.com

The Cockerell Academy

About Lee Cockerell

Mainstreet Leader

Jody Maberry

Travel Guidance

Magical Vacation Planners are my preferred travel advisors. Reach out to have them help plan your next vacation. You can reach them at 407-442-2694.

 

 

Oct 21, 2025

“You’re not born disorganized. You become disorganized because responsibility grows faster than your systems do.”

Notable Moments

[03:44] –Teaching time management helps employees connect with leaders and understand their own responsibilities.

[05:34] – Neglecting the things that seem small can lead to big problems.

[07:11] – Adopting a system can positively change your life and career trajectory.

[11:23] – Handwritten planners versus digital tools and why writing strengthens memory.

[15:55] – Schedule the priorities in your life or they won’t get done.

Lee Cockerell shares why effective time management is less about tools and more about personal accountability. He reflects on lessons from decades of leadership at Disney, the importance of maintenance in every part of life, and how to build habits that prevent chaos before it starts.

Read the blog for more from this episode. 

Resources

Creating Magic Mastermind October 2025

CockerellStore.com

The Cockerell Academy

About Lee Cockerell

Mainstreet Leader

Jody Maberry

Travel Guidance

Magical Vacation Planners are my preferred travel advisors. Reach out to have them help plan your next vacation. You can reach them at 407-442-2694.

 

 

Oct 14, 2025

“If you can’t clearly explain what you bring to the table, people won’t know, and if they don’t know, they can’t value it.”

Notable Moments

[03:31] What employers really want to hear

[04:54] “Whatever you give me, I get it done.”

[06:01] Reliability, attitude, and honesty over rehearsed answers.

[08:09] Three rules of leadership: hire right, train right, treat right.

[11:15] How repetition and focus help you become believable and recognized as an expert.

In this conversation, Lee Cockerell shares how learning to talk confidently about your work can change your career. He reflects on early mistakes, practical advice for interviews, and simple habits that help you communicate value. Learn how to articulate strengths, express reliability, and build a reputation as someone who “gets it done.”

Read my blog for more from this episode. 

Resources

Creating Magic Mastermind October 2025

CockerellStore.com

The Cockerell Academy

About Lee Cockerell

Mainstreet Leader

Jody Maberry

Travel Guidance

Magical Vacation Planners are my preferred travel advisors. Reach out to have them help plan your next vacation. You can reach them at 407-442-2694.

 

 

Oct 7, 2025

“When you’re high quality and reliable, people will keep coming.”

Notable Moments

[02:42] Early lessons about customer perception when raising prices.

[04:53] Why transparency and education matter when costs rise.

[08:41] Storytelling and facts help justify change.

[11:42] Quality and reliability help businesses retain customers even after price hikes.

[13:13] Predictability and peace of mind are worth paying for.

Raising prices is never easy, but it’s necessary for long-term business health. In this conversation, Lee Cockerell talks about the experiences he’s had with price increases and the lessons he’s learned. He shares how to communicate price increases with honesty and confidence based on his career in hospitality, including as Disney leadership. Take a listen to learn how to explain why, maintain trust with customers, and focus on value over cost.

Read the blog for more from this episode. 

Resources

Creating Magic Mastermind October 2025

CockerellStore.com

The Cockerell Academy

About Lee Cockerell

Mainstreet Leader

Jody Maberry

Travel Guidance

Magical Vacation Planners are my preferred travel advisors. Reach out to have them help plan your next vacation. You can reach them at 407-442-2694.

 

 

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