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Creating Disney Magic

Lee Cockerell, former Executive Vice President of Operations for Walt Disney World, shares his wisdom and experience from his time with Disney, Marriott, and Hilton. Lee joins show host Jody Maberry to discuss how you can apply lessons in leadership, management, and customer service to create magic in your organization.
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Oct 2, 2018

The secrets to creating a good resume may not be what you think. 

It is not design that matters. Or keywords. Getting people to know you, the person is what matters. 

Too often, people consider a complete resume to be a chronological list of the jobs you have had. If you do this, you are going about it all wrong. 

Want to find out if your resume stands out from the crowd?

Show your resume to people you know and ask for their feedback. Also, show your resume to companies. Don't apply for a job, just ask if they would consider giving you feedback on your resume and insights into what they look for.

If you don't have enough experience or the right experience, you need to include a letter to show a potential employer what they will not see on a resume. Are you persistent? Give examples to show how you stick to it, keep your promises, and you do what you say you are going to do. Find a way to show what makes you different and how you can benefit the organization.

Use the letter as an opportunity to convince an organization to hire based on things that are not even job-related. Convince them you are the right person. 

People want to know what you can do for them, not where you have worked and for how long.

But here is the biggest secret about a resume...it is not about the resume at all. If you want to get a job, it is about the relationship. If you rely on your resume, you won't get very far. Spend your time building relationships. The relationships you build are what gives credibility to your resume.

We have a seminar coming up that is open to the public. Join us to talk about leadership, management, and customer service. We will be recording a live episode of Creating Disney Magic, too. Get more information HERE.

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